Introducing Coral Charm: Our Newest Collection!
Hey everyone! Today I’m so excited to introduce something that’s been in the works for a while here at Root & Branch:
The Coral Charm Collection
Featuring limited edition art prints, a boxed card set, and wallpaper!
I’m thrilled to share that with this collection, we’re adding three new categories of products to our line! Today on the blog I’m sharing a bit of the background behind this collection and the design decisions that made it a reality.
This collection began a few months ago when I started feeling a strong urge to push myself out of my comfort zone as a designer. It’s pretty easy to notice that these designs look quite different from the rest of our collection, and that’s completely purposeful.
I love my style as an illustrator and it has taken me years to hone it into something recognizable and unique. I’m not about to let go of the style I’ve created for myself, but as I’m growing I was feeling a need to stretch myself in my technique.
I designed everything in Photoshop instead of Illustrator (my go-to) and added much more texture and fluidity to these designs. Here are a few of my favorite products:
To see the collection in its entirety, head over to our new listings page.
I’d love to hear your thoughts on this collection! What do you think of our new style?
Wishing you a joyful spring season,